Google Lighthouse is an open-source, automated tool that measures the quality of web pages. This tool audits the performance, accessibility, and search engine optimization of web pages. Google offers a lot of free tools to help website creators to improve their websites. Google Lighthouse is one of them.
Today, in this blog, CloudVandana will discuss the overview of Google Lighthouse to enhance search engine optimization. The ranking is an essential factor for every website. With the help of Google Lighthouse, organizations can make sure about the performance of the website and many more.
Google Lighthouse
This tool provides powerful insights to improve the website. With the help of the report, any page’s page experience and performance can be improved. Google is recently focussing on the on-page experience. This includes the user experience of a page and measuring the website performance through the lighthouse. As the recommendations come straight from the search engine giant itself, it is a great way for improvement.
Lighthouse is simple to use and gives actionable insights. It provides powerful insights with detailed page experience information in just a few clicks.
Let’s have a look at the metrics that Google Lighthouse Measure
Metrics That Google Lighthouse Measure
Each and every lighthouse report contains five categories, performance, accessibility, best practices, SEO, and progressive web app. Lighthouse users can expand each section to get in-depth insights for improvements. These metrics give the idea of the loading speed of the web pages until a user can interact properly with them.
These metrics help a lot in providing a seamless user experience and Lighthouse uses core web vitals to provide an understanding of the web page’s quality and performance.
The Role Of Core Web Vitals
Core web vitals have three key metrics, and through the language might be a little complicated, they are elements that you appreciate when you’re an end-user.
Loading
Users don’t necessarily need the entire page to load quickly. Users just need the most important content to do so. If a website is slow to load, it leads to frustrated users and leads to a higher bounce rate.
Interactivity
It measures the user experience error that annoys everyone who’s ever used the internet. A long delay can be frustrating for users, which results in leaving the page and looking for information elsewhere.
Visual Stability
Users may notice the UX error while browsing on a mobile device. This might not seem like a big issue at first glance, but the problem comes suddenly. So it is an important metric to pay attention to.
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Digital Marketing Manager at Cloudvandana Solutions