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CUSTOMER ACQUISITION AND ITS STAGES

Snigdha ChakrabortiSeptember 17, 20214 min read

Customer acquisition is a process to bring in new customers to the sales funnel and…

ROI IN MARKETING

Snigdha ChakrabortiSeptember 16, 20214 min read

ROI or Return On Investment is a performance calculator that evaluates the efficiency or profitability…

SALESFORCE ARCHITECTURE OVERVIEW

Snigdha ChakrabortiSeptember 15, 20214 min read

Salesforce is recognized as the #1CRM in the world. Salesforce manages to operate many things…

DIFFERENT TYPES OF CRM TECHNOLOGY

Snigdha ChakrabortiSeptember 14, 20216 min read

CRM or Customer Relationship Management indicates the technologies, practices, and strategies used by organizations for…

5 MAIN FEATURES OF PARDOT TO ENHANCE MARKETING ROI

Snigdha ChakrabortiSeptember 13, 20215 min read

Pardot is recognized as the smarter marketing automation by the world’s #CRM platform Salesforce. Pardot…

SALESFORCE PERSON ACCOUNTS OVERVIEW

Snigdha ChakrabortiSeptember 12, 20213 min read

Salesforce Person Accounts are used to store information about individual people by combining certain accounts…

SALESFORCE REVENUE CLOUD

Snigdha ChakrabortiSeptember 11, 20214 min read

Revenue Cloud is a Salesforce product. Salesforce launched its Revenue Cloud in November 2020. Salesforce…

SALESFORCE LOYALTY MANAGEMENT

Snigdha ChakrabortiSeptember 10, 20214 min read

Salesforce Loyalty Management is a standalone product that can be integrated into any ecosystem. Salesforce…

TIPS FOR SALESFORCE CONNECTED CAMPAIGNS

Snigdha ChakrabortiSeptember 9, 20214 min read

Salesforce Connected Campaigns were introduced in Salesforce’s  Summer’18 release. They are very useful to any…

Salesforce DocuSign Integration

Snigdha ChakrabortiSeptember 8, 20215 min read

Salesforce DocuSign integration helps companies to digitize their customer experience, shorten the sales cycles, accelerate…