Salesforce is the most renowned customer relationship management platform and has made a lasting contribution to the digital transformation of today’s world. Companies worldwide are adopting the new digital-first, work-from-anywhere landscape. So, they faced many challenges in managing various systems and setups outside of the traditional office environment.

The Salesforce platform’s contribution and adaptability are so vast that it has become an inseparable part of most organizations across the globe. Salesforce has solutions for organizations of all sizes and sectors. In addition, Salesforce is continuously changing its characteristics to increase the adoption process and work efficiency.

Today, CloudVandana will give an overview of what users can expect in 2022 and beyond in this blog.

Salesforce Trends

1. Slack-First Customer 360

After the Salesforce Slack acquisition, Slack is Salesforce’s top priority. The pandemic has vastly introduced the remote work culture, so a considerable number of companies across the globe are planning to adopt remote work in the future. They need technologies that can help them to navigate a hybrid work environment. So, here comes the Slack-first 360, which solves all the challenges and enables all the members of an organization to communicate, collaborate, and take action across Salesforce and other business applications within Slack.

Through this innovation, every department of an organization can collaborate, uniting the team to streamline workflow and build a single, shared, 360-degree view of a customer. This makes the work process simple, productive, and flexible. With the help of Slack Connect, companies can work securely with external vendors, partners, and customers, making the work process seamless.

2. Health Cloud 2.0

This new Health Cloud 2.0 is designed to prepare companies for a post-COVID-19 world, with updated features for vaccine management, wellness assistance, contact tracing, etc. Health Cloud 2.0 was announced in the Dreamforce 2021, enabling COVID-19 safety protocols for in-person attendees. The platform will manage the proof of vaccination and deliver automated personalized communication. It will provide a value-based healthcare experience from any time anywhere.

3. Flow Orchestrator

Workflow requirements are complicated processes. As teams are more distributed, there is more potential for costly gaps to materialize, which finally leads to lost revenue, lower customer satisfaction, and reduced productivity. Salesforce created Flow Orchestrator to manage these challenges, helping admins configure, deploy, and manage seamless business workflows easily. No complex coding is required to proceed with this process. The platform has introduced two new features called steps and stages. Implementing orchestrations into the record pages provides the users with valuable context. Admins can track the bottlenecks in business processes and opportunities in Orchestrator.

4. Hyperforce

Hyperforce empowers organizations across the world with the power of the public cloud. This new architecture helps public cloud partners to expand their business faster and meet the local data storage requirements with standard tools, development processes, and security practices. With the help of the public cloud, Salesforce can scale its flexibilities and efficiencies faster. Previously, the method used to take months, but now it can be done in a few days. Salesforce targets to have Hyperforce live in 16 countries by the end of 2022, so we can expect more news and updates about this innovation.

Are you looking for a registered Salesforce Partner to avail all the new features to your organization? Then, please schedule a free consultation call with CloudVandana and stay one step ahead of your competitors.