Dreamforce is an annual event that brings together the global Salesforce community for learning, fun, community building, and philanthropy. Trailblazers from all over the world gather to share their insights and success stories and learn the latest industry innovations. 

In this blog, CloudVandana will discuss five effective sales tips from Dreamforce ‘22

This year, the focus of Salesforce Dreamforce is on sales hacks for driving efficient growth and doing more with less. Sales leaders are always under pressure to increase sales productivity without increasing costs. 

Let’s look At The Five Sales Tips From Salesforce Dreamforce ‘22

1. Personalization

Organizations can use an average of 976 software applications containing internal and external customer data. These data are often disconnected and often not updated in real time. Users can replace the patchwork of point solutions with a complete platform to unify the customer records into a 360-degree view of the customers. This 360-degree view helps everyone in the business to deliver personalized customer experiences. 

Sales Cloud Genie is a sales activity platform that processes data from over 100 billion monthly sales activities. With the Sales Cloud Unlimited Edition, customers can bring real-time data and wall-to-wall intelligence to the sales team. 

2. Support Of AI

At Dreamforce, various sales hacks have been discussed to overcome the blind spots. The primary step is to use AI-powered tools that analyze customer data in the background. Users can use the tools in the system to manage the sales process so that sellers get insight and recommendations. 

The revenue Insights Dashboard shows the opportunities that users should pursue and drop without digging through the data manually. Einstein Forecasting shows real-time changes in the pipeline and predicts the forecast to guide the sellers. The pipeline inspection with deal health insights makes predictions about deal health and gives sales teams the required recommendations. 

3. Use Of Automation

Sellers spend most of their time on various non-selling tasks. So productivity decreases. When the repetitive tasks can be automated, the representatives can be more productive and close deals faster. Automation can eliminate manual data entry by populating deal records with customer information from sources like emails and meeting notes. The tasks can be automated throughout the sales process. The Inbox feature pulls in data from emails, updates deal records automatically, and populates emails with updated data. So, the speed of the whale process increases. Slack Connect can integrate the Sales information with a messaging tool that the sellers already use to help the team close the deals faster with Slack. Sales Engagement and Einstein Conversation Insights are also important features that help to boost virtual selling, improving customer experience. 

4. Enablement Programs For Better Revenue Outcomes

As the new digital workforce focuses more on virtual processes, the representatives should be well-trained for better performance on the virtual platform. At Dreamforce, it was said to turn the focus to enablement. It can shift away from the traditional mindset of sales enablement with better training for business enhancement. 

5. Seamless Customer Experience For New Sales Channels

Buyers are learning more about digital buying experiences. They want to take service or buy products from the channels that serve them the best. Sales leaders need to think deeply about setting up new paths to growth and building an omnichannel ecosystem to book revenue in various ways. Activating new channels can help to build high-volume selling into the ecosystem. Partner Relationship Management simplifies the sales process with step-by-step guidance.

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