Track competitors in a pending sale by listing the competitors’ names in the opportunity. You can enter the names of new competitors, or choose from a list of competitors defined by your administrator. To access this information, go to the Competitor’s related list of the opportunity.

To add, edit, or delete competitors on an opportunity, you must have Edit access on the opportunity.

Competitor Fields

The fields for competitors help you track your competition as you work to close deals.

A competitor has the following fields, listed in alphabetical order.

  • Competitor Name
  • Strengths
  • Weaknesses

Note: Available in: Salesforce Classic (not available in all org )

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