6 KEY BENEFITS OF SALESFORCE CHATTER

salesforce chatter

Salesforce Chatter is a Salesforce real-time collaboration tool that lets the users work together, connect, and share important information. This application helps the users by connecting, engaging, and motivating users to work effectively across the organization. It is a collaborative social networking tool present on the Salesforce platform. It is a cloud-based CRM vendor known as the ‘best enterprise social network platform.’  Through this chatter feature, users can work securely at the workplace while establishing networks, sharing files, and status updates, through this chatter feature of Salesforce.  Today, in this blog, CloudVandana will describe five key benefits of Salesforce Chatter. First, it displays the data of each employee in a straightforward manner. It is a social networking platform made for businesses that are using Salesforce.  There are various benefits associated with this platform. Let’s have a look at the benefits – 1. Eliminate Meetings Unnecessary meetings can hamper productivity. With Salesforce Chatter, arrangements could be quickly canceled by making groups virtually and having discussions where all ideas from the group are invited. This feature also ensures that the live meetings become more meaningful and constructive.  2. Easy File Sharing This application quickly uploads and shares files. So users can easily upload them and share the same. Files are saved over the chatter, so there is no need to download them. So, shared audiences can easily access the files anytime.  3. Enhanced Collaboration This is suitable for organizations that have adopted the staff augmentation process from different countries and where hiring is a constant process. This helps a healthy work environment for remote employees. In addition, chatter maintains a continuous update in the company’s work.  4. Saves Organizational Time Chatter also saves organizational time by decreasing communication, uploading, and downloading. So, work efficiency is also maintained. In addition, one of the critical chatter features like Version control saves time for the organization and employees.  5. Declutter Email Users can efficiently declutter emails by using various chatter tools like news feeds, group forums, file sharing, chats, etc. Users can update their projects anytime and share them privately with specific groups and followers. Users can track updates through the comment section.  6. More Efficient Workplace Salesforce Chatter fulfills all the upper mentioned functionalities in a perfect way, making the workplace more efficient. Chatter features help the team members to communicate in a better way. Time can be smartly used for various workplace activities instead of long meetings.  Are you looking for all these benefits of Chatter to make your workplace efficient for your employees? Please feel free to schedule a call with the registered Salesforce Consulting partner CloudVandana to implement Salesforce for your organization.  Request a Free Consultation YOU MIGHT ALSO LIKE

SALESFORCE PARDOT FOR LEAD GENERATION

Pardot for lead generation

Lead Generation is a procedure to obtain the interest of potential customers to enhance sales. It is an essential part of the sales process for most organizations. However, lead generation is an end-to-end process, and sometimes, it can be complicated to perform if done manually. Salesforce Pardot makes this complex process easy by automating repetitive tasks.  Today, in this blog, CloudVandana will describe the benefits of Salesforce Pardot for lead generation.  Any successful lead generation strategy needs to be customer-oriented to offer a personalized customer experience depending on the customer journey.  It is essential to make a database of this planning and store that doc in a centralized position so that every person associated with the process can access it.  Pardot For Lead Generation Pardot effectively generates leads for any organization. Let’s look at the critical factors that will enhance the lead generation process with the help of marketing automation. Well Designed Landing Page A landing page is the first platform where visitors land on a web page from various sources. The visitors get to know about the brand, its offerings, discounts, etc. If the landing page fails to grab the visitors’ attention, chances are abysmal for that lead for conversion. So the design of the landing page and its content is essential. Visitors should experience a seamless experience no matter how exciting the offer or the content is. Pardot’s landing page builder helps developers build the landing pages efficiently.  Active Call To Action An active call to action button is critical to push the leads to the next step in the sales funnel. Without a proper CTA,  the users may not know the next steps like purchasing a product, signing up for a newsletter, taking a consultation call, etc., and leaving the site without completing the tasks. More than one call-to-action button can be created for better results.  Lead Magnet As discussed above, a poor landing page with great content does not make any sense. Similarly, a remarkable landing page without any content or offers finally leads to a low conversion rate. The way marketers generate leads is called a ‘lead magnet.’ It is the process of attracting visitors with attractive and valuable offers and content.  Engagement Studio Generating a known prospect in the system differs from generating a lead. A visitor subscribed to the newsletters does not necessarily mean that the person will be converted into a customer. So a proper follow-up should be there to convert that lead into a customer. Pardot’s Engagement Studio can effectively nurture leaders. It can set up automated, relevant emails and suits that prospect’s best. Pardot Form A lead generation form effectively gathers visitors’ information to re-engage them in the business even if they leave the site without taking any action. Marketers should use pre-filled and dynamic Pardot forms to perform these tasks.  This marketing automation platform has endless functionalities to enhance the lead generation process.  You can also avail all the functionalities of Pardot just by implementing this ecosystem to your organization. Just schedule a free consultation call with the Salesforce professionals of CloudVandana and hire the experts as per your project requirement. Request a Free Consultation YOU MIGHT ALSO LIKE

AN OVERVIEW ON SALESFORCE EDITIONS

Salesforce Editions

Salesforce is recognized as the #1 CRM solution globally that provides bundles of features for various business requirements. Salesforce Editions are consist of these bundles of elements. Organizations choose Salesforce Sales Cloud as a CRM  to organize sales-related activities. Though Salesforce was introduced to handle sales-related tasks; presently, Salesforce supports the various departments of an organization. So a variety of editions were invented to make all the organizational processes easier.  Today, in this blog, CloudVandana will describe the various editions of Salesforce and their functionalities. Salesforce Editions are different in terms of features, limitations, and prices. So, let’s look at the classifications to select the best edition for your organization. Salesforce Editions Salesforce has segmented the editions into four categories- Essentials Professional Enterprise Unlimited Following are the brief descriptions of the categories- 1. Essentials Essentials costs $25 per user/ month. Salesforce Essentials edition offers a basic set of features for sales needs, like lead management, account, contact, and opportunity. Efficiently manages the sales tasks and meetings and collaborates with the employees using Chatter. Essentials edition does not allow large and midsized organizations to select the customized solution according to their code. Besides, this edition provides limited sales automation capabilities. Third-party systems integrations are also not possible under this edition. Creation of User Profiles, Roles, and Permission sets is also impossible in this edition. These restrictions are vital for large companies with various CRM users. So the better editions were needed to perform these tasks. 2. Professional This Salesforce edition costs $75 per user/month and is billed annually. If an organization needs to manage various products and price books, quotes, orders, etc., this edition is a must-have. Along with the features of the Essentials edition, Professional editions provide some more features such as contract management, Products and Price Books, Quote and order management, sales forecasting, etc. Developer Sandbox is used for developing and testing new functionality in a different environment without any impact on the production environment. There are a few limitations in this edition too. There is a lack of opportunity to customize the solution with code and to automate sales-related tasks. In this edition, third-party integration through APIs is possible.  3. Enterprise Edition Enterprise Edition provides all the functionalities of the Professional Edition, along with other functionalities like Workflow and approval automation, Opportunity Splits to share revenue from an opportunity. It also provides Territory Management and advanced reporting features. Enterprise Edition offers unlimited automation functionalities with Flow Builder, an unlimited number of user-profile and page layouts. The unlimited number of user roles and permissions, etc. This Edition also offers a Lightning Platform to build and manage applications. Limitations are also associated with the customization capabilities. For example, the limit is 25 Lightning apps created on the Lightning Platform to make the Salesforce solution easier. 4. Unlimited Edition The Unlimited Edition provides extensive features to process automation, customization with Apex code, and integration through APIs available in the Enterprise edition. 24/7 toll-free support, access to premier success resources, access to configuration services, and access to one-on-one coaching sessions with a Salesforce professional and developer support. Limitations include creating more than 2000 custom objects, 800 custom fields per object, 200 report types, and 500 validation rules.  Depending upon the needs and size of the organization, organizations can upgrade their editions.  Are you looking for a registered Salesforce Consulting Partner to upgrade and manage your Editions? Please feel free to contact CloudVandana today to get started.  Request a Free Consultation YOU MIGHT ALSO LIKE

5 KEY ADVANTAGES OF .NET FRAMEWORK

.NET Framework

The .NET Framework is a software framework developed by Microsoft that supports the construction and operations of various applications for Windows, Microsoft Azure, and XML internet services. In addition, this framework provides an extensive class library that can understand the language across different programming languages.  Today, in this blog, CloudVandana will describe the five key advantages of the .NET Framework.  This framework provides a different range of services to the operating applications, and two major components are associated with this- Common language runtime and .NET Framework Class Library. Typical Language Runtime is the primary execution platform that can handle all the operating applications. Another component .NET Framework Class Library provides a reusable library code that innovators can have from their applications.  Various Features Of the .NET framework  Let’s have a look at the various features of.NET framework – Bundling And Removing This feature helps bundle and reduce the scale of the scripts and style sheets in the software. In addition, this feature creates a tremendous impact on the operation of the .NET Framework. Information Control Users can have a powerfully written information center. Users will get intelligence for all and need to assign the item property to a pattern related to the information controls to be utilized.  Model Binding This feature confines the web type from the model. This feature allows the development of autonomous net forms of the model to occupy the view.  Memory Management The familiar language runtime can complete all the processor memory management. This framework is very efficient in checking the resources that don’t seem to be utilized by an operating system. This process is done by a program called ‘Garbage Collector’.It operates and manages to check the system resources.  Advantages Of .NET Framework The achievement or collapse of any product or new development inside the market is set by its return on the investment done on the product. The upcoming features of the .NET framework help users understand the system for IT organizations.  1. Less Coding Framework This framework does not require any complex coding process. This structure operates object-oriented programming that eliminates the excess codes and fewer regulations for the developers. In addition, this framework provides re-usable codes and re-usable elements.  2. Deployment The .NET framework arranges the development simply. The code execution surroundings assist safe code execution so that structure can have reduced conflicts in software development.  3. Security  The .NET framework is considered a challenging technological framework. The .NET development structure works as an associate info security framework in various organizations. This framework provides increased application security as internet software is developed by ASP.NET with the help of Windows confirmation and configuration. Two main features of this framework are Managed code and CLR. These features provide safety options like code access security and role-based security. In addition, this development platform helps developers by creating applications for various browsers.  4. Legal System Integration This framework provides all kinds of XML documents and can write any type of file format to give various routes for integration.  5. Advanced UI Support The Microsoft.NET platform provides a high user interface(UI) controls. In addition, it has in-built UI controls and facilitates third-party UI controls.  There are various other advantages of the .NET framework to enhance the technical development process. Are you looking for .NET developers to take your organization to the next level? Please reach out to CloudVandana for more information.  Request a Free Consultation YOU MIGHT ALSO LIKE

5 REASONS TO ADOPT LARAVEL, THE BEST PHP FRAMEWORK

Laravel

Laravel is a free, open-source PHP web framework for developing web applications following the model-view-controller architectural pattern and based on Symfony. The PHP framework is the most preferred source among web or app developers. Laravel technology is specially meant for web app development.  Today, in this blog, CloudVandana will describe five key reasons to adopt Laravel. This technology is helping web app developers to develop updated and personalized web applications. It is a simple framework while full of various features.  Features Of Laravel Laravel is ahead of the competition among open-source frameworks for PHP development. It provides client authentication and authorization, two key functionalities that make it more straightforward than other frameworks.  1. Various Distinct Libraries  Laravel produces more than 20 different libraries classified into separate modules. Laravel converts things more accessible for developers to go with a modular way of developing responsive applications. This modular approach enables to address a massive range of Laravel Development services For Businesses.  2. Built-In Testing Features App development is not all about coding every time. Testing provides equal importance. Through Laravel development, developers can conduct various unit testing. The process reduces the need to perform testing to assess the application perforation thoroughly. 3. Thoroughly Upgraded Through Regular Updates Laravel always keeps its technology updated. This is the reason for considering this technology the ideal choice for developing future applications. Moreover, this update assures the developers won’t have to go for setting up Laravel packages; the framework accomplishes this of its own.  4. Incredible Scope Of Marketing The Laravel framework is preferred because of its simplicity. This simplicity makes the development process fast. It makes the coding simpler.  5. High-End Security Laravel framework creates highly secured web applications. It employs SQL articulations to minimize the chances of threats. In addition, this framework comes with various security features, ranging from authentication to encryption.  Are you looking for Laravel experts to enhance your organization’s work process? Please feel free to take a consultation call with CloudVandana and hire Laravel experts for your organization.  Request a Free Consultation YOU MIGHT ALSO LIKE

The Reasons Behind The Popularity Of Node.js

Node.js

Node.js has gained popularity among developers for various reasons. It is an open-source, back-end Javascript runtime environment that runs on the V8 engine and executes Javascript code outside a web browser. Today, in this blog, CloudVandana will discuss the reasons behind the increasing popularity of this technology.   Let’s have a look at the basic functionalities of this technology first.  Node.js is generally used for back-end operations and can be used with front-end JavaScript frameworks like Angular, React, Vue, and others.  Node.js was introduced in 2009, and a new logic and approach were introduced for Javascript service-side development.  The Reasons Behind The Popularity Of Node.js 1. Easy To Learn Technology JavaScript skills are shared among developers, and Node.js uses JavaScript. So learning Node.js is easy to adopt or learn. However, knowing Node.js might take longer but still manageable to adopt even without JavaScript knowledge. So, any developer without the knowledge of JavaScript can learn this technology without any difficulty.  2. Highly Scalable Node.js is created with various scalable network applications and can handle many concurrent requests. It is one of the important reasons that made this technology famous. Furthermore, this technology can control various proposals without straining the server. It also avoids unnecessary usage of the RAM. 3. Highly Extensible Developers can customize or add anything to this application. This prevents having unnecessary libraries. The node package manager is the default manager in Node.js, where developers can browse and install over 1 million open-source packages.  4. Mobile-friendly, Cross-Platform There has been a rise in cross-platform app development in the last few years. There is no chance of apps not running on other operating systems has gone, as Node.js helps to take care of that. The technology allows developers to write apps that run on various platforms without modifications.  5. Various Hosting Providers In recent years, various cloud-based hosting providers and web servers have invented many simple hosting Node.js codes.  There are many other benefits that developers can experience with the help of this technology.  Are you looking for Node.js developers for your organization? CloudVandana has got a dedicated pool of Node.js developers for you. Please share your requirements with us at www.cloudvandana.com.  Request a Free Consultation YOU MIGHT ALSO LIKE

BENEFITS OF PARDOT PREMIUM FOR ACCOUNT-BASED MARKETING

Account-based marketing

Account-based marketing is a marketing strategy based on account awareness that organizations consider and communicate with individual prospects’ or customers’ accounts. With the help of this marketing, marketers can close deals faster. Today this blog will help you understand the benefits of Pardot Premium for account-based marketing.  Marketers can communicate with high-value customers with a personalized message. As a result, the customers’ journey becomes faster and more seamless. To implement this marketing strategy, marketers need the right technologies to adopt the most effective processes at all levels.  Pardot Premium is a crucial tool launched in 2020 that offers a set of capabilities that help marketers in every step of marketing.  Reasons To Adopt Account-Based Marketing Account-based marketing has a variety of functionalities that every marketer should know.  Team Alignment This marketing strategy allows cross-department collaboration amongst teams. In a simple way, the marketing team works on a strategy, and the sales team creates their targets, maintaining that strategy. This collaboration amongst the various departments of an organization makes the tasks easier and more organized.  Enhanced Business Relationship It allows marketers to work with the right set of businesses. Communicating with high-valued customers leads to long-term relationships with them. This marketing strategy builds relationships with the accounts and adopts the ‘quality over quantity strategy. Giving more time to increase the customer relationship makes more loyal customers through referrals.  Streamlined Sales Process There is a vast difference between the traditional sales process and the account-based marketing sales process. The formal sales process is long, while this advanced process helps identify high-value opportunities, is more personalized, and provides a fantastic experience.  Seamless Customer Experience Account-based marketing provides a seamless, personalized experience to the customers. In addition, these seamless, customized experiences provide a consistent journey to the customers.  Benefits Of Pardot Premium Let’s look at the benefits of Pardot Premium with account-based marketing. Pardot Business Unit Pardot Business Units helps maintain a 360 view of the markets for better insight. In addition, the business snippet feature can manage the automation functionalities across various business units. Developer Sandboxes The Sandbox feature allows the developers to test Pardot in a private setting before disclosing it to customers. Developers can test the configuration and all the functionalities before they go live. Pardot Premium Plus allows the developers to check new automation, permission-based user access, feature updates, and many more.  B2B Marketing Automation Pardot Premium’s Marketing Analytics Plus is an excellent feature for marketers. The AI-Based capabilities help to compile data for marketing efforts and make a conclusion that is backed up by actual numbers. Analytics features help the marketing team with the exact scenario, whereas the predictive feature guides them to select the following procedure. This data-driven approach allows maximizing the ROI at every stage of the sales funnel. Pardot Premium helps to figure out tasks that are important for marketers.  Sounds good? You can also experience all the functionalities of this platform by implementing Pardot Premium for your organization. Please feel free to reach out to CloudVandana, a registered Salesforce consulting partner from India, and get a free consultation from the Salesforce experts to enhance your organization.  Request a Free Consultation YOU MIGHT ALSO LIKE

5 KEY REASONS TO HIRE REMOTE TECH DEVELOPERS FOR ENHANCEMENT

Hire Remote Tech Developers

Tech organizations and startups are adopting the augmented process to hire remote tech Developers and bring new opportunities to their businesses as Remote work has opened up a new breakthrough in the modern workforce, driving the future towards more dependency and collaboration. Today, in this blog, CloudVandana will discuss the key reasons to hire remote tech developers.  The hiring process of remote developers is faster than the in-house hiring process and the productivity is higher with the remote hiring process. Companies can easily scale their business as per the requirement and size of the company. They can easily renew or discontinue their agreement with the staffing firm which is not at all easy with the in-house hiring process.  Reasons To Hire Remote Tech Developers 1. Top Talents Across The World Organizations face various challenges regarding recruiting and hiring. Finding the right technical talent becomes one of the most challenging tasks for organizations. But Staff Augmentation process gives the opportunity to access the best talent across the world in every technology and digital communication. This process removes all the geographical barriers and increases the chance of finding the right talent expanding the search pool.  2. Building Diverse Workspace Incorporating various forms of diversity in the organization not just only increase innovation, but also signify an inclusive culture. When people from different backgrounds, experiences, cultures, and geographical locations work together, they come up with innovative solutions.  3. Cost Cutting One of the main benefits of hiring remote developers is to reduce costs. This also helps to limit the expenditure on infrastructure and production.  4. Increased Productivity The remote work process increases the productivity of the employees. Remote working provides enhanced productivity and better focus to complete any task.  5. Result-Based Work Process Remote developers allow the organization to maintain a result-oriented work culture. Employees’ performance is evaluated based on their productivity, not by their presence in the office.  Are you looking to hire experienced remote tech developers on a contract basis? Please reach out to CloudVandana today.  Request a Free Consultation YOU MIGHT ALSO LIKE

A Guide to Using Reporting Snapshot in Salesforce

Salesforce

As we know, Salesforce provided a ” Reporting Snapshot feature,” which allows you to create and store snapshots of the data that you usually want to monitor using a custom object.  Salesforce reporting snapshot allows you to report on historical data. It can then schedule when to run the report to load the custom object’s fields with the data. Reporting snapshot feature enables you to work with the report data, same as how you work with other records in Salesforce. Create a Reporting Snapshot in Salesforce So, It is divided into three parts:-  Create a Report on any object. Create a Custom Object and fields to store the Data Create automation which stores data from your source report into the custom object Step 1.  Go to the “App Launcher” and search Report and click the “New Report.” Step 2. Now, create a custom object to store the data. Goto the Object Manager and create a new “Custom Object” Now, Create a custom field to store the data from the report. Give your Custom fields the same names as the columns in your report.  Step 3. Go to that “Custom Object” which you have recently created and in that create the field. (For Example:- Create a custom field as “Opportunity Name”, “Owner”, and “Opportunity Value” to match with columns in the source report) Step 4. Create an “Automation Job”  Go to “Setup” and in the Quick Find Box search “Reporting Snapshot” and select it. Step 5. Now please give your “Reporting Snapshot” a name and make sure that the running user has permission to view and report on the data you are going to push into your custom object. Step 6. Now, Scroll down and select the Report and Custom Object that you have recently created. 12. Hit the Save & Edit Field Mappings Map the columns from your source report to the right fields in your custom object. 13. After mapping the fields with the source report hit the “Save” button. Now under the “Schedule Reporting Snapshot” please choose the frequency and the time you wish for your report to run and store your data into the custom object. Cheers! We are done. Like this, You can create reports and the objects and set the report snapshot frequency to store your report data into the custom fields according to your business requirements.  Are you looking for a registered Salesforce Partner for successful implementation and maintenance to enhance your business process? Please feel free to take a consultation call with the registered Salesforce partner CloudVandana to get started.  Request a Free Consultation YOU MIGHT ALSO LIKE

The Benefits of Account-Based Marketing for Your Business

Account-Based Marketing

Account-based marketing is a robust approach to B2B marketing in which the marketing and sales teams work together to make the most likely targeted customers. Nowadays, there is no information scarcity, and we can easily target potential customers. However, to reach the goals, the marketing team should strategically make decisions that blend the knowledge of sales and marketing to attain potential customers and close the deals with high-value costs. Traditional B2B marketing has many drawbacks. In the current B2B marketing, Account-Based Marketing plays a vital role. The larger B2B companies that target a larger audience prefer this type of Marketing. This practice makes use of personalized campaigns to engage with specific accounts. It is an aligned model of an organization’s sales and marketing team that helps unite the planned marketing efforts with defined sales goals. Feedback from sales makes it easy to find potential markets. Table of Contents Benefits of Account-Based Marketing Personalized approach Aligned model of Sales and Marketing Faster Sales Process More successful conversations Tips for an excellent Account-Based Marketing Good communication among teams Prioritize and engage the accounts. Be patient and keep building. YOU MIGHT ALSO LIKE Benefits of Account-Based Marketing Personalized approach Taking a personalized approach other than a generic approach towards the customers helps understand targeted accounts. A clear understanding and studies will help the marketers personalize the campaign, resulting in high-profit deals. Aligned model of Sales and Marketing This Marketing promotes marketing teams and sales teams to work together. This helps to identify the design of the targeted account a personalized campaign for them. Faster Sales Process Traditional purchase decisions involve many steps, slowing down the entire sales process. More successful conversations This marketing strategy and advertising to reach potential accounts will help the sales team have a successful conversation. By advertising, the companies will get a message before the sales team discusses reports. Tips for an excellent Account-Based Marketing Good communication among teams It is essential to align the teams from the beginning. Excellent communication is a base for account-based solid Marketing. This means aligning the sales, marketing, and service teams from the start. In addition, the internal teams should be trained in entire lead management and better understand the customer lifecycle. Prioritize and engage the accounts. The primary step of this marketing is finding out accounts with high revenue potential, finding such accounts, and keeping them engaged in the main task. Then, with the help of the lead management marketing team works with the sales team and decides on the content to be communicated. Then, using the insights from campaigns, the sales team provides solutions respective to the need of an account. Be patient and keep building. Consider these questions to evaluate the process: How well do you understand the customers? Is there good communication between the Sales and Marketing teams? What is the status of the technical tools used? Does anything need an upgrade? If these evaluation processes give satisfactory results, your approach to this Marketing is correct, and results will follow. Are you looking for a customized solution to effectively manage all the marketing tasks? Then, please feel free to take a consultation call with the Salesforce experts of the registered Salesforce Partner CloudVandana to get started.  Schedule A Call With Us Request a Free Consultation YOU MIGHT ALSO LIKE

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